- Inteviews and focus groups
- Phenomenological Method
- Ethnographic (Observational) Model
- Grounded Theory Method
- Case Study Model
- Historical Model
- Metrics Taxonomy
- Data warehouses & Events tracking
- Data modeling and calculations
- Visualisation tools (Tableau, Microsoft BI)
- Descriptive Research
- Correlational Research
- Experimental Research
Lean SaaS Data Analytics
- What is the basic user journey of our product?
- Do the users achieve what we expect them to achieve?
- Are the main features of the product used?
- What does our critical funnel look like?
- At which step do users drop off?
- What do they try to do instead?
- What does our onboarding conversion look like?
- How many people make it all the way through the onboarding?
- How many people reach the “aha” moment?